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manu's just margins newsletter

Pricing. Strategy. Tradeoffs. For delivery and sales leaders navigating complexity in IT services.


Updates go out every Tuesday at 8:30am CET.


I write this newsletter for fun.

Fictional characters, imagined dialogues, but grounded in real conversations.

All based on what I see every day in my work on pricing for IT services:

> Building Agentic AI workflows for pricing in IT & software services companies (1,000+ employees)

> Ongoing fractional pricing & revenue strategy work with several tech companies

> Delivering pricing workshops and sprints

> Writing a book about the impact of AI on the business of selling and delivering IT services

> and pricing webinars